Official AI Partner — Australian Supercross

Your Fans Are Talking
Start Listening.

The Fan Intelligence Platform that turns natural fan conversations into actionable data, sponsor value, and revenue — 365 days a year.

Powering Fan Intelligence For
AUS X Open — Australian Supercross
30,000+ fans · Marvel Stadium, Melbourne · Australia's Biggest Supercross Event
What It Does

Your Fans Are Talking. Start Listening.

Fan Companion sits on your site, handles fan questions naturally, and turns every conversation into valuable intelligence across engagement, sponsor value, and conversion.

Always-On Engagement

Answer fan questions instantly across schedules, athletes, tickets, venue details, and event information without making your team manually handle the load.

Fan Intelligence

Capture patterns in what fans ask, what they care about, and where confusion or demand exists, then convert that into real reporting and operational insight.

Sponsor Value

Track organic sponsor mentions in fan conversations and create new digital inventory around the Fan Companion experience for premium partnership packaging.

Ticket Conversion

Guide fans from questions to action with frictionless pathways into ticketing, hospitality, merch, and event discovery when intent is at its highest.

Fan Intelligence Dashboard

Real-Time Reports. Daily, Weekly, Monthly.

A live reporting layer that surfaces what fans are asking, what sponsors are being mentioned, and where conversion opportunities are building.

Daily
Weekly
Bi-Weekly
Monthly
Quarterly
6 Month
12 Month
Total Queries
1,432
Fan interactions
Avg Per Day
48 ↑ +12%
Conversations / day
Resolution Rate
84% ↑ +3%
Answered without human
Top Topic
Athletes
Most discussed category

Topic Distribution

What fans are asking about
Athletes
Tickets
Venue
Format
Broadcast
Sponsors
Other

Query Volume

Conversations over time
410 390 370 350 330 310
Week 1 Week 2 Week 3 Week 4
Automated reporting gives your team a clean view into what fans ask most, which topics are growing, and where demand is shifting over time.
What Makes Us Different

Fans Think They're Chatting
With A Friend.
You're Collecting Intelligence.

No surveys. No forms. No app downloads. The Fan Companion collects data through natural conversation — fans engage because they want to, not because you asked them to.

How It Works

Live In Weeks, Not Months

A fast deployment process designed to get a branded, high-quality fan experience live quickly without dragging your team through months of technical friction.

1

Discovery & Data Ingestion

We map your event ecosystem, fan journeys, website content, FAQs, ticket flows, venue information, and partner context to build the right knowledge layer from day one.

2

AI Training & Quality Assurance

Your Fan Companion is trained against the right sources, tested across edge cases, and refined to produce reliable, natural, on-brand responses before it goes live.

3

Brand-Aligned Deployment

The live chat experience is embedded into your site with visuals, tone, and behavior shaped around your organization so it feels like a native fan-facing product.

4

Intelligence & Optimization

Once live, the system continuously surfaces fan trends, sponsor opportunities, and conversion patterns so your team can keep improving value over time.

Why It Matters

Three Problems. One Platform.

Fan Engagement Dies Between Events

Most organizations only activate fans around event dates. Fan Companion creates an always-on channel that keeps questions, curiosity, and intent alive year-round.

Sponsors Want Proof Of ROI

Passive digital signage is hard to measure. Sponsor mentions, engagement patterns, and conversation-driven placements create trackable value that can be packaged and sold.

You Don't Know What Fans Want

Traditional forms and surveys interrupt the experience. Natural conversation reveals what fans actually care about without asking them to stop and fill something out.

Built For Every Sport

One Intelligence Layer. Any Fan Base.

The same conversational intelligence framework can adapt across clubs, leagues, venues, events, and rights holders in almost any sport.

Football

Basketball

Baseball

American Football

Hockey

Motorsport

Tennis

Esports

Your Fans Are Already Talking.
Start Listening.

See the Fan Intelligence Platform in action.

Book A Demo →